We read it in the news every day. From climate change to overfishing to deforestation, it seems that we are on the brink of a natural disaster on an epic scale. If we cannot do something to reverse these trends, we will surely make our planet uninhabitable.
But how do we encourage people—especially our kids—to care more and take action?
Social scientists are beginning to look for answers to this question with some promising results. Research indicates that motivating people to care takes more than just reciting facts and making doomsday predictions. Instead, it requires promoting compassionate concern for our natural world, which comes from early contact with nature, empathy for our fellow creatures, and a sense of wonder and fascination.